HOW GRAY MAN INTEL WORKS
We decode the psychology hidden in marketing copy so you can see what websites are really selling.
STEP 1
PASTE ANY URL
Company websites, landing pages, competitor sites, SaaS products, even ads. If it has a URL and marketing copy, we can analyze it.
- Homepage landing pages
- Product pages
- Competitor sites you want to understand
- Your own site (to see how others perceive it)
STEP 2
WE SCRAPE THE COPY
Our system extracts the key messaging elements that reveal intent:
- Headlines and subheadlines
- Value propositions
- Call-to-action buttons
- Key persuasive copy
STEP 3
AI ANALYZES THE PSYCHOLOGY
We use advanced AI trained on psychology and persuasion frameworks:
- Jobs-to-be-Done - What customers "hire" products to do
- Cialdini's Principles - Social proof, scarcity, authority
- Emotional Triggers - Fear, status, belonging, control
- Pattern Recognition - What's said vs. what's implied
STEP 4
YOU SEE THE TRUTH
Your intelligence report reveals:
- The Message Behind the Message - The emotional pitch beneath the surface
- The 3AM Worry - The anxiety their customer has that this product solves
- Jobs to Be Done - What customers really "hire" the product for
- Persuasion Tactics - The specific techniques being used